Flu is serious and with Covid-19 around, it is more important than ever to get the flu vaccine.
The seasonal flu campaign will launch on October 1st with a mass media campaign including TV, radio, digital, press and social activity, with the above core theme.
With increased eligibility this year a social care worker toolkit has been developed which providers will hopefully find useful and share with colleagues and contacts.
A social media video asset covering both health and social care workers is also being developed. It will be available in the next two weeks and added to the links above; highlighting to these groups their vital role in getting vaccinated early to protect themselves and others, including those in their care, and to help the NHS avoid the pressure that a spike in seasonal flu would put on top of COVID-19.
On the social care toolkit there will be a film from Professor Jason Leitch speaking directly to health and social care workers, asking for their support.